Assured Guaranty Ltd - Vice President Resume Example

Professional Summary:

Dedicated Interactive Marketer proficient in digital marketing strategy and interactive design/development. Passionate and motivated, with a drive for excellence in delivering technical solutions alongside superior customer service. 11 years in digital marketing with a leading financial services institution, and over six years in a leadership role.

Skills:

Advanced software skills, including MS Office, Lotus Suite, Adobe CS Suite, Apple Final Cut, CMS services (Joomla, Movable Type, OpenText/Vignette, Pulse, SDL Tridion, Sharepoint Services, WordPress)
Experience with multiple development languages and frameworks including HTML, CSS, javascript, jQuery

11 years digital marketing experience in the financial industry
Seeks opportunities to streamline processes

Follows new media trends
Passionate about technology

Takes ownership
Problem solver

Professional
Proactive

Experience:

Vice President, Interactive Marketing Dec 2005 －Present Assured Guaranty Ltd New York, NY

Supervise a two-person team (web developer and video producer), providing technical and creative support, training, assigning work, ensuring adherence to brand/compliance standards and commitment to deadlines
Work with copywriters to brainstorm concepts and craft messaging for interactive mediums
Collaborate with external agencies and in-house brand team to develop and evolve brand standards for mobile devices
Identify and develop enterprise-wide and line-of-business-specific interactive marketing strategy, based on enterprise objectives, market/segment characteristics, and budget
Design and develop, or lead development of, high-impact emails, websites, videos, banner ads, blogs, and trade show experiences
Develop standards and solutions for support of mobile devices
Introduce visually/hearing impaired accessibility standards for interactive content
Work with lines of business to look for opportunities, and develop standards for, leveraging of social media
Support lines of business with their ongoing web and video hosting needs
Manage project execution to ensure adherence to budget, schedule, and scope
Provide website metrics along with analysis and recommendations to key partners
Develop strategies to improve website and HTML email effectiveness, including search engine optimization (SEO), UAT testing, metrics analysis, and copy testing
Research, prototype, and work with developer to implement new website technologies including mobile/responsive design, dynamic content, and HTML5 cross-platform video
Develop, implement, and provide training for new QA process
Write training materials to support new processes, for both technical and non-technical audiences
Work with server support teams to manage platforms, coordinate upgrades and resolve technical issues
Provide coverage for manager during absences, managing a five-person team, supporting senior leaders, standing in during meetings, and coordinating projects
Support technical, training, and administrative support to 150+ internal portal users
Provide technical and administrative support for the Wells Fargo Blog platform
Engage and work with internal IT partners and external vendors to develop and implement hardware/software solutions

Information Consultant Mar 2002 －Dec 2005 [Company Name] [City], [State]

Develop computer-based training resources for external customers, including the development of content and collaborating with writer to produce scripts
Track effectiveness of training through metrics collection/analysis
Establish a branded, consistent experience for 60+ interactive training pieces
Lead a team of two developers, managing their workloads, and providing ongoing training

Technical Support Consultant Dec 2000 －Mar 2002 Unit4 Burlington, NC

Answer user inquiries regarding computer software or hardware operation to resolve problems
Confer with users and conduct computer diagnostics to investigate and resolve problems and offer technical assistance and support
Develop training materials and procedures, and train users in the proper use of hardware or software