Ziec Enterprises - Marketing Manager Resume Example

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Allison Flores
Professional Summary

Accomplished and goal oriented Marketing Manager with a solid history of achievement and educational background as a Marketing Professional; BA in Marketing and MBA with Marketing Specialization.  Over fifteen years combined experience as a motivated leader with strong organizational, operational and entrepreneurial  abilities. Areas of expertise include Marketing, Sales and Management.

  • Sales and Marketing
  • Customer Service and Relationship Management
  • Administration and Management
  • Social Media Management
  • Supervisorial and Leadership
  • Microsoft Office 365
  • Promotional Campaign Creation and Implementation
  • SEO
  • E-Commerce Marketing
  • Strategic Marketing

Marketing Manager: Feb 2009Present Ziec Enterprises: Atlanta, GA
  • Formulate, direct and coordinate marketing activities and policies to promote products and services.
  • Identify, develop, or evaluate marketing strategy, based on company objectives, market characteristics, and cost analysis for effective market penetration
  • Direct the hiring, training, and performance evaluations of marketing and sales staff,  and oversee their daily activities.
  • Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
  • Develop pricing strategies, balancing firm objectives and customer satisfaction.
  • Compile sales sheets describing product or service offerings.
  • Negotiate contracts with vendors or distributors to manage product distribution, establishing distribution networks or developing distribution strategies.
  • Initiate market research studies or analyze their findings.
  • Implement and create product development and  specifications such as design, color, or packaging.
  • Use sales forecasting or strategic planning to ensure the sale and profitability of products and services by analyzing business developments and monitoring market trends.
  • Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market products or services.
  • Utilize E-Mail Marketing campaigns to increase product awareness and consumer buyer behaviors.
  • Create Social Media Management and techniques through innovative software to integrate social networking initiatives to build customer loyalty programs .
  • Increase sales by 30% through effective marketing strategies and leadership.

Retail Sales Manager: Jun 2010Jun 2013 T-Mobile: Norcross, Ga
  • Perform work activities of subordinates, such as cleaning and organizing shelves, displays and selling merchandise.
  • Plan and prepare work schedules and keep records of employees' work schedules and time cards.
  • Review inventory and sales records to prepare reports for management and budget departments.
  • Examine products purchased for resale or received for storage to assess the condition of each product or item.
  • Establish and implement policies, goals, objectives, and procedures for retail sales associates.
  • Plan and coordinate online marketing campaigns and sales promotions, and prepare merchandise displays and changing advertising displays inside and outside store.
  • Communicate with district and sales managers to develop methods and procedures to increase sales, expand markets, and promote business.
  • Inventory stock and reorder when inventory drops to a specified level.
  • Monitor sales activities to ensure that customers receive satisfactory service and quality goods.
  • Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, and adequately following sales process.
  • Provide customer service by greeting and assisting customers, and responding to customer inquiries and complaints.
  • Examine merchandise to ensure that it is correctly priced and displayed and functions as advertised.
  • Plan monthly budgets, authorize payments and merchandise returns.
  • Responsible for sales projections and reaching monthly sales goals of $150,000.
Credit Manager: Aug 2007Aug 2009 Wells Fargo: Baton Rouge, La
  • Analyze credit data and financial statements to determine the degree of risk involved in extending credit or lending money.
  • Generate financial ratios, using loan processing software, to evaluate customers' financial status.
  • Prepare reports that include the degree of risk involved in extending credit and loan approval amounts.
  • Consult with customers to resolve complaints and verify financial and credit transactions.
  • Complete refinance mortgage and auto loan applications, including credit analyses and summaries of loan requests, and submit to loan committees for approval.
  • Compare liquidity, profitability, and credit histories of establishments being evaluated with those of similar establishments in the same industries and geographic locations.
  • Analyze financial data such as income growth, quality of management, and market share to determine expected profitability of loans.
  • Evaluate customer records and recommend payment plans based on earnings, savings data, payment history, and purchase activity.
  • Confer with credit association and representatives to exchange credit information.
  • Analyze applicants' financial status, credit, and property evaluations to determine feasibility of granting loans.
  • Meet with applicants to obtain information for loan applications and to answer questions about the process.
  • Explain to customers the different types of loans and credit options that are available, as well as the terms of those services.
  • Review loan agreements to ensure that they are complete and accurate according to policy.
  • Set credit policies, credit lines, procedures and standards in conjunction with senior managers.
  • Handle customer complaints and take appropriate action to resolve them.
  • Review and update credit and loan files.
  • Market bank products to individuals and firms, promoting bank services that may meet customers' needs.
  • Provide gap, life and escrow insurance products to customers
  • Supervise loan personnel.
  • Interview, hire, and train new employees.
MBA: Marketing, Nov 2015 Ashford Univerisity Forbes Business School, San Diego, CA
Bachelor of Science: Marketing, May 2009 Southern University and A&M College, Baton Rouge, LA

Top Performer, Inside Sales Team, 2010-2013

2nd Place, Innovation Award, 2007

Dean's List, Fall 2005-Spring 2007

Outstanding Achievement in Customer Satisfaction, 2012
Golden Key Member for Academic Excellence; 3.67 MBA GPA, 2015
Top Sales Manager, 2007

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About this resume

Marketing Manager FROM Lilburn , Georgia RESUME

This is a resume for a Marketing Manager in Lilburn, Georgia with experience working for such companies as Ziec Enterprises and T Mobile. The grade for this resume is 0 and is one of hundreds of Marketing Manager resumes available on our site for free. Use these resumes as templates to get help creating the best Marketing Manager resume.

School Attended
Ashford Univerisity Forbes Business School