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Premier Pools & Spas - General Sales Manager Resume Example

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Paisley Bryant
Professional Summary
  • Persuasion
  • Negotiation
  • Active Listening
  • Sales and Marketing
  • Time Management
  • Technology Design
  • Speaking
  • Critical Thinking
General Sales Manager 01/2007 to Present
Premier Pools & Spas Carlsbad, Ca
  • Monitor sales staff performance to ensure that goals are met.
  • Formulate pricing policies according to profitability requirements.
  • Analyze details of sales territories to assess their growth potential and to set quotas of sales staff.
  • Conduct company meetings to exchange product information and coordinate work activities with other departments.
  • Coordinate and create sales promotion activities on a monthly and annual basis.
  • Confer with company officials to develop methods and procedures to increase sales, expand markets, and promote business.
  • Grew start up company from zero sales to over 5 million annually within 4 years.  
  • Creation and presentation of a fully detailed bid/proposal for clients that details all aspects that go into construction and completion of their new exterior project.
  • Creator of robust 3D CAD custom designs and construction specs using Structure Studios', Pool Studio software, a leader in landscape CAD design.
  • Educating clients on the basics of pool construction and ownership from a client centered perspective empowering them to make informed decisions that best meet their needs and desires.
  • Maintain strong relationships with customers to ensure satisfaction and expectations.
  • Engage and work with municipal and private entities such as planning department and civil engineer as needed to acquire proper permitting and plan approval before construction begins.
  • Work with sub-contractors to ensure work is done per plan with standards of excellence.
  • Preparation and execution of change orders ensuring accuracy of detailed information therein.
  • Supervise and manage multiple jobs simultaneously.
General Manager 06/2003 to 11/2006
Hallmark Pools & Spas San Diego, CA
  • Direct or coordinate an organization's financial or budget activities to fund operations, maximize investments, or increase efficiency.
  • Confer with board members, organization officials, or staff members to discuss issues, coordinate activities, or resolve problems.
  • Analyze operations to evaluate performance of a company or its staff in meeting objectives or to determine areas of potential cost reduction, program improvement, or policy change.
  • Direct, plan, or implement policies, objectives, or activities of organizations or businesses to ensure continuing operations, to maximize returns on investments, or to increase productivity.
  • Serve as liaisons between organizations, shareholders, and outside organizations.
  • Negotiate or approve contracts or agreements with suppliers, distributors, federal or state agencies, or other organizational entities.
  • Appoint department heads or managers and assign or delegate responsibilities to them.
  • Direct human resources activities, including the approval of human resource plans or activities, the selection of directors or other high-level staff, or establishment or organization of major departments.
  • Establish departmental responsibilities and coordinate functions among departments and sites.
  • Implement corrective action plans to solve organizational or departmental problems.
  • Coordinate the development or implementation of budgetary control systems, recordkeeping systems, or other administrative control processes.
  • Direct non-merchandising departments, such as advertising, purchasing, credit, or accounting.
  • Deliver speeches, write articles, or present information at meetings or conventions to promote services, exchange ideas, or accomplish objectives.
  • Organize or approve promotional campaigns.
Outside Sales Representative 01/1998 to 06/2003
Hallmark Pools & Spas San Diego, CA
  • Contact new and existing customers to discuss their needs, and to explain how these needs could be met by specific products and services.
  • Answer customers' questions about products, prices, availability, or credit terms.
  • Quote prices, credit terms, or other bid specifications.
  • Emphasize product features based on analyses of customers' needs and on technical knowledge of product capabilities and limitations.
  • Negotiate prices or terms of sales or service agreements.
  • Identify prospective customers by using business directories, following leads from existing clients, participating in organizations and clubs, and attending trade shows and conferences.
  • Prepare sales contracts for orders obtained, and submit orders for processing.
  • Collaborate with colleagues to exchange information, such as selling strategies or marketing information.
  • Prepare sales presentations or proposals to explain product specifications or applications.
  • Demonstrate and explain the operation and use of products.
  • Attend sales and trade meetings, and read related publications in order to obtain information about market conditions, business trends, and industry developments.
Retail Sales Manager 01/1994 to 01/1998
Hallmark Pools & Spas San Diego, CA
  • Provide customer service by greeting and assisting customers, and responding to customer inquiries and complaints.
  • Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or in performing services for customers.
  • Monitor sales activities to ensure that customers receive satisfactory service and quality goods.
  • Inventory stock and reorder when inventory drops to a specified level.
  • Instruct staff on how to handle difficult and complicated sales.
  • Estimate consumer demand and determine the types and amounts of goods to be sold.
  • Formulate pricing policies for merchandise, according to profitability requirements.
  • Hire, train, and evaluate personnel in sales or marketing establishments, promoting or firing workers when appropriate.
  • Plan budgets and authorize payments and merchandise returns.
  • Establish and implement policies, goals, objectives, and procedures for their department.
  • Plan and coordinate advertising campaigns and sales promotions, and prepare merchandise displays and advertising copy.
  • Confer with company officials to develop methods and procedures to increase sales, expand markets, and promote business.
Bachelor of Science: Business Administration San Diego State University - San Diego, CA
Associate of Science: Aviation Management San Diego Mesa College - San Diego, CA
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Resume Details

This is a real resume for a General Sales Manager in Carlsbad, California with experience working for such companies as Premier Pools & Spas, Hallmark Pools & Spas. This is one of the hundreds of General Sales Manager resumes available on our site for free. Use these resumes as templates to get help creating the best General Sales Manager resume.

Previous Companies:

  • Premier Pools & Spas
  • Hallmark Pools & Spas

Previous Job Positions:

  • General Sales Manager
  • General Manager
  • Outside Sales Representative
  • Retail Sales Manager


  • San Diego State University
  • San Diego Mesa College

Level of Education:

  • Bachelor of Science
  • Associate of Science

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