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Freelance - Creative Director and Digital Marketing Consultant Resume Example

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XXXX XX X XXXXXX XX XXXXX XXXX, PELHAM, NY 10803
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Anthony Walker
Professional Summary
Results driven, client focused and internationally experienced Creative Director and Digital Marketing Specialist with over 18 years high level experience in both corporate and agency environments. Proven experience working across business sectors to produce strategic and profitable projects. Track record of excellence project managing all aspects of creative marketing from conception to production.
Skills
  • Digital Marketing & Social Media
  • Creative Direction
  • Writing & Design
  • Marketing Strategy
  • Project Management
  • Staff Management
Experience
Creative Director and Digital Marketing Consultant 12/2005 - Present
Freelance - London, UK Develop a range of digital and print marketing initiatives, working with portfolio of London and New York based clients
NINE Luxury and Lifestyle Concierge (London, UK) 
  • Developed an extensive digital marketing program for offering expertise on moving identity from a solely desktop to a mobile-based presence
  • SEO with new keywords based on Web analytics research
  • Social media developed NINE's identity beyond the CEO
Concern Worldwide, global charity (Dublin, Ireland)
  • Worked with the New York development team to increase awareness and strengthen American donor base
  • Adapted promotions for the America market
  • Created new marketing pieces around American based fundraising events and endeavors 
  • Designed and update brochure that is sent to donors yearly
Emcor Group, a Fortune 500 company (Norwalk, CT, USA) 
  • Designed promotions for Emcor's Touching Lives initiative in the US and UK
  • In charge of monthly poster design of missing children for Emcor's American and British fleet of vehicles
  • Developed promotions for Emcor's "Pink Hardhat Program" for Breast Cancer Awareness month
British Heart Foundation (London, UK)
  • Created a complete identity campaign for a national research study
Global Creative Director & E-marketing Strategist 07/1999 - 11/2005
NOP World (now GfK-US) - New York, NY Managed day to day aspects of creative e-marketing and print campaigns
  • Developed and implemented the corporate e-marketing initiative increasing response rate more than 400% over traditional direct marketing techniques while dramatically reducing production costs
  • Managed new corporate web site integration; merging the needs of the UK head office with the needs of the US and Asia/Pacific offices
  • Worked directly with C-level executives, Division Heads, IT and Marketing in order to develop a cross functional web site covering four languages and ten specialty divisions
  • Represented the Marketing department in development of a proprietary CRM database, helping design and increasing usability
  • Developed, wrote and rolled out corporate identity standards
  • Trained US, UK and Asia Pacific offices on the new brand identity standards. 
  • Managed a team of eight designers and desktop publishing professionals
  • CRM development and ongoing upgrades and maintenance. Also provided art direction, production management and content consultation for marketing materials.

Director, Graphic Services 06/1995 - 05/1998
Makovsky & Company Public Relations - New York, NY In charge of all creative marketing projects in agency's practice areas of Technology, Healthcare, Financial Services, Investor Relations and the Energy/Sustainability sector
  • Managed all client side Web and print design projects
  • Designed and developed structure for agency web site
  • Personally created and staffed the Graphic Services Group of the agency, saving the Marketing Division a substantial portion of budget on design and production fees from outside sources
  • Researched and installed design hardware and software for Graphic Services Group
  • Worked directly with Vice President of Marketing to fulfill the firm's annual marketing plan
  • Managed all direct mail distribution projects
  • Maintained a database of over 200,000 prospective clients
Advertising and Accounts Manager 09/1994 - 05/1995
Disco Mix Club Ltd. - New York, NY
  • Promoted British record club in America
  • Dramatically increased subscriber base through special events and direct marketing
  • Designed and produced a monthly magazine, DMC USA  directed at the specialty DJ market
  • Created and automated membership database
PR Coordinator 07/1993 - 09/1994
Cafe Brazil Restaurants, Inc. - Dallas/Austin, TX
  • Coordinated local PR and special events, including hiring local artists and musicians to perform daily in a chain of coffeehouse style restaurants
  • Tasks included local newspaper and radio promotions, and sponsoring charity and sporting events
Retail Marketing Coordinator 01/1992 - 05/1993
Columbia Records, SONY Music Entertainment - New York, NY
Education
Masters Certificate: Digital Marketing 2015 Rutgers Business School - New Brunswick, NJ
Bachelor of Arts: English & Communications 1993 Rutgers University - New Brunswick, NJ
Community Service
Sponsorship Chair, New End School Association, London, UK 2012-2013
Volunteer, Migrant Voice, London UK, 2010-2013
Volunteer, Migrant Resource Centre, London, UK 2009-2011
Volunteer, ASPCA, New York, NY 1995-1997
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Resume Details

This is a real resume for a Creative Director and Digital Marketing Consultant in PELHAM, New York with experience working for such companies as Freelance, Nop World Now Gfk Us, Makovsky & Company Public Relations. This is one of the hundreds of Creative Director and Digital Marketing Consultant resumes available on our site for free. Use these resumes as templates to get help creating the best Creative Director and Digital Marketing Consultant resume.

Previous Companies:

  • Freelance
  • NOP World now GfK US
  • Makovsky & Company Public Relations

Previous Job Positions:

  • Creative Director and Digital Marketing Consultant
  • Global Creative Director & E marketing Strategist
  • Director
  • Graphic Services
  • Advertising and Accounts Manager

Schools:

  • Rutgers Business School
  • Rutgers University

Level of Education:

  • Masters Certificate
  • Bachelor of Arts

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