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Televisa Publishing & Digital - Advertising Sales Executive Resume Example

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XXXX XXXXXXXX XXXXXX XXXXXX XXX XXXXXX XXX XXX, CANA, VA 24317
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Samantha Washington
Professional Summary
Skills

  • Strong presentation, customer relations, creative, communication and negotiation skills.

  • Team worker, self-starter, creative, well organized, and able to work under pressure with excellent time management skills.

  • Strong skills and experience in event planning, coordination, management, design & Décor for corporate, socials and weddings. Some of the events: HSPR Dinner Gala, Panabrisa Store Opening, Weddings, Taco Maker store openings, others.

  • Proficient in Microsoft Word, Excel, Power Point, Office and the Internet.

  • Fully Bilingual (Spanish/English).

  • Experience
    Advertising Sales Executive Nov 2010Jul 2014 Televisa Publishing & Digital Guaynabo, P.
    • Responsible for managing all facets of the sales cycle, including: prospecting, presenting, negotiating and closing the sale.
    • Created, managed and optimized client specific magazine media campaigns for the magazines and events by demonstrating an in-depth knowledge of  all products.
    • Develop prospective client presentations ultimately building brand reputation (Caras, Cosmopolitan, Vanidades, TV y Novelas, among others) .
    • Collaborate with specialized advertising agencies to identify and prepare unique media advertising campaigns and projects.
    • Key accounts include: Goya, P.R. Supplies, Arteaga & Arteaga, Belcorp, Swatch, Rado, Jenny Craig, KROMA, Ferrero Caribe, San Juan Marriott, The Ritz Carlton among others.
    • Annual goal: $390,000.
    Imagen Magazine Sales Executive Feb 2006Jul 2010 Casiano Communications Santurce, P.

    ·         Key accounts include:  GUCCI, Frívola, Seiko, JC Penney, Clubman, Swatch, Rado, Thomasville, Cointreau, Jenny Craig , P.R. Supplies, among others.

    ·         Introduced new accounts such as: GUCCI from NYC and Seiko.

    ·         Managed advertising agencies and direct clients.

    ·         Implemented creative projects for clients to stand out in the magazine such as: gate folds, inserts among others. Also creative projects to increase sales for the magazine.

    ·         Achieved the annual goal with exceptional performance in sales for two consecutive years. First year $381,000 and second year $475,000.

    ·         Selected as the best direct sales executive at Imagen in 2008 by the SME.

    Media Buyer/ Director Mar 2005Jan 2006 Advertising Developers Hato Rey, P.

    ·         Manage accounts with advertising budgets ranging from $50,000 to $500,000.

    ·         Designed advertising plans, media plans and strategies for the accounts.

    ·         Assisted the agency president in new customer presentations and in the decision making process.

    ·         Supervised graphic arts department.

    ·         Responsible for seeing that the client's needs are met accurately and on time.

    ·         Handled media negotiations and Ad's traffic.

    ·         Key accounts include:  York Air Conditioning, Ambiente Moderno, Alfresco, Koper Furniture, International Wood Blinds, Prime Wholesalers, Kamel Alfombras, City Mattress, and Precision Audio.

    Furniture Sales & Interior Design Consultant Mar 2004Mar 2005 Roche Bobois Santurce, P.
    • Provided professional services as an Interior Design Consultant and sales representative for Roche Bobois upscale market clients.

    • Services included: Furniture sales, Floor plan designs, Furniture distribution and decoration assessment.

    Marketing Director Nov 2002Aug 2003 Quantum Business Engineering Hato Rey, P.
    • Directed, planned and executed marketing and communication activities such as product launches and competition analyses for both Sun Microsystems and Quantum Business Engineering.

    • Coordinated media events with the Public Relations agency.

    • Redesigned and optimized the corporate website and profile.

    • Implemented internal marketing newsletters by e-mail covering competition, product launch information & events. 

    • Created a database for direct-marketing.

    • Established and managed the marketing budget.

    • Supervised a marketing assistant.

    Advertising Account Executive Dec 2000Nov 2002 Advertising Developers Hato Rey, P.

    ·         Responsible for the management and development of the assigned accounts.

    ·         Developed media plans and managed advertising budget for assigned accounts.

    ·         Assisted the agency president in proposals and presentations to new customers.

    ·         Assigned accounts included: Eye Center, Villa Music, RCA, Ambiente Moderno, York International, Office Ways, Closet Ways, Grupo Corujo, Kamel Imports.

    Marketing Assistant Dec 1999Nov 2000 Casa de los Tapes Cataño, P.
    • In charge of Coop-Advertising between Casa de los Tapes and the Musical Records. (Sony Music, Fonovisa, Emi Latin, Universal Music, BMG and others).

    • Media planner and buyer.

    • Ad sales person for Casa de los Tapes Shopper and Muévete Magazine.

    • Coordinated and supervised in-store activities with musical record companies.

    • Represented Casa de los Tapes in media conferences and other activities sponsored together with companies such as Maybelline, Movie Line, and Pepsi.

    • Assisted the marketing director in the implementation of promotional strategies for Casa de los Tapes and the Musical Records.

    Education
    MBA : Business Administration & Marketing May 2002 Interamerican University of P.R. Metropolitan Campus English Trimester Program Cupey, P.
    Bachelor of Arts : Psychology May 1998 Bayamon Central University Bayamon, P.
    Interior Design San Juan School of Interior Design Hato Rey, P.
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    Resume Details

    This is a real resume for a Advertising Sales Executive in CANA, Virginia with experience working for such companies as Televisa Publishing & Digital, Casiano Communications, Advertising Developers. This is one of the hundreds of Advertising Sales Executive resumes available on our site for free. Use these resumes as templates to get help creating the best Advertising Sales Executive resume.

    Previous Companies:

    • Televisa Publishing & Digital
    • Casiano Communications
    • Advertising Developers

    Previous Job Positions:

    • Advertising Sales Executive
    • Imagen Magazine Sales Executive
    • Media Buyer
    • Director
    • Furniture Sales & Interior Design Consultant

    Schools:

    • Interamerican University of P.R. Metropolitan Campus English Trimester Program
    • Bayamon Central University
    • San Juan School of Interior Design

    Level of Education:

    • MBA
    • Bachelor of Arts

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