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The Journal - Advertising Consultant Resume Example

Mia Cook
XXX XXXXXX XXXXX XXX, Martinsburg, WV 25401
Professional Summary

Outgoing Marketing Consultant offering superb customer service proficiency and passion for exceeding sales goals. Results-oriented professional, specializing in business to business and consumer direct sales. Innovative and Persistent with the unique ability to relate to diverse clients and close high-dollar sales.

  • Sales and Marketing
  • Customer and Personal Service
  • Troubleshooting
  • Equipment Selection
  • Equipment Maintenance
  • Public Speaking
  • Expert on Microsoft Office Suite
  • Expert in Adobe Creative Suite
  • Copy Writing
  • Troubleshooting
  • Time Management
  • Instructing
  • Understanding of the Property Insurance and claims process for multiple insurance companies.
  • Building inspections.
  • Report compilation. 
  • Risk assessments.
Advertising Consultant May 2014Present The Journal Martinsburg, WV
  • Determine advertising medium to be used, and prepare sample advertisements within the selected medium for presentation to customers.
  • Gather all relevant material for bid processes, and coordinate bidding and contract approval.
  • Attend sales meetings, industry trade shows, and training seminars to gather information, promote products, expand network of contacts, and increase knowledge.
Owner Sep 2012Present Elite Marketing & Design Martinsburg, WV Elite Marketing & Design is a visual communications firm specializing in Brand Identity, Web Design and Development, Video Production, Interaction Design and Print Media. With our marketing savvy and expert graphic design skills, we can help you solidify your advertising and marketing strategy, refine your corporate identity and strengthen the branding of your product line.
District Sales Manager May 2013May 2014 The Journal Martinsburg , WV
  • Resolve customer complaints regarding sales and service.
  • Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
  • Determine price schedules and discount rates.
  • Review operational records and reports to project sales and determine profitability.
  • Advise dealers and distributors on policies and operating procedures to ensure functional effectiveness of business.
  • Monitor customer preferences to determine focus of sales efforts.
  • Reduced customer complaints by 30% in a 3 month period.
  • Developed and created a Newspaper Carrier Handbook.
President Jan 2011Jul 2012 Organized Referral Network, Inc. Gettysburg, PA
  • Direct or coordinate an organization's financial or budget activities to fund operations, maximize investments, or increase efficiency.
  • Confer with board members, organization officials, or staff members to discuss issues, coordinate activities, or resolve problems.
  • Analyze operations to evaluate performance of a company or its staff in meeting objectives or to determine areas of potential cost reduction, program improvement, or policy change.
  • Direct, plan, or implement policies, objectives, or activities of organizations or businesses to ensure continuing operations, to maximize returns on investments, or to increase productivity.
  • Prepare budgets for approval, including those for funding or implementation of programs.
  • Serve as liaisons between organizations, shareholders, and outside organizations.
  • Negotiate or approve contracts or agreements with suppliers, distributors, federal or state agencies, or other organizational entities.
  • Appoint department heads or managers and assign or delegate responsibilities to them.
  • Preside over or serve on boards of directors, management committees, or other governing boards.
  • Nominate citizens to boards or commissions.
  • Prepare or present reports concerning activities, expenses, budgets, government statutes or rulings, or other items affecting businesses or program services.
  • Lead organizational growth by 56% in 2011.
  • Plan, organize, and execute conferences and lectures for local business.  
  • Research statistics and data collected to produce reports on organizational growth and opportunities. 
Marketing Director Jan 2008Jul 2012 SERVPRO of Gettysburg/Adams Co. Gettysburg, PA
  • Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
  • Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
  • Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
  • Developed and maintained all digital marketing programs by establishing a systematic plan for delivery of the SERVPRO brand via Facebook, Twitter, Email, Google, and Blogs. 
  • Developed and maintained an Emergency Response Profile Sales Book complete with sales plan, sales goals, and current ERP information.
  • Evaluate businesses/residences to determine levels or risk and develop effective Emergency Response Plans focused on mitigating risks and increasing the likely hood of a swift and effective response to any disasters.
  • Communicate and coordinate service details with appropriate insurance personnel.
  • Research and understand changing trends in the insurance industry.
  • Communicate and coordinate service with residential and commercial customers.
  • Review property insurance policies to determine levels of coverage in order to make recommendations to residential and commercial clients.
  • Develop efficiency-enhancing workflow/process improvements that made it possible to accommodate increasing responsibilities by limited staffing. 
  • Leveraged strengths in cost-effective marketing management and vendor negotiations to end each year and average of 8% under-budget without compromising growth goals.
  • Compile lists describing product or service offerings.
  • Negotiate contracts with vendors or distributors to manage product distribution, establishing distribution networks or developing distribution strategies.
  • Initiate market research studies or analyze their findings.
  • Route sales.
  • Cold calling.
  • Instrumental in growing business 15% in 2008.
  • Instrumental in growing business 20% in 2009.
  • Instrumental in growing business 50% in 2010.
  • Instrumental in growing business 8% in 2011.
Assistant Manager Apr 2005Jul 2007 Phillips Van-Huesen Hagerstown , MD
  • Perform sales floor work, such as greeting or assisting customers, stocking shelves, or taking inventory.
  • Manage the movement of goods into and out of production facilities.
  • Plan and direct activities such as sales promotions, coordinating with other department heads as required.
  • Review financial statements, sales and activity reports, and other performance data to measure productivity and goal achievement and to determine areas needing cost reduction and program improvement.
  • Manage staff, preparing work schedules and assigning specific duties.
  • Establish and implement departmental policies, goals, objectives, and procedures, conferring with board members, organization officials, and staff members as necessary.
  • Determine staffing requirements, and interview, hire and train new employees, or oversee those personnel processes.
  • Direct non-merchandising departments of businesses, such as advertising or purchasing.
  • Plan store layouts or design displays.
Host Supervisor/Server May 2004May 2005 Texas Roadhouse Hagerstown, MD
  • Assign patrons to tables suitable for their needs and according to rotation so that servers receive an appropriate number of seatings.
  • Provide guests with menus.Greet guests and seat them at tables or in waiting areas.
  • Speak with patrons to ensure satisfaction with food and service, to respond to complaints, or to make conversation.
  • Answer telephone calls and respond to inquiries or transfer calls.
  • Take and prepare to-go orders.
  • Operate cash registers to accept payments for food and beverages.
  • Maintain contact with kitchen staff, management, serving staff, and customers to ensure that dining details are handled properly and customers' concerns are addressed.
  • Hire, train, and supervise food and beverage service staff.
Cashier Coordinator Feb 2004Mar 2005 Follett Higher Education Group Columbus , GA
  • Provide customer service by greeting and assisting customers, and responding to customer inquiries and complaints.
  • Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or in performing services for customers.
  • Inventory stock and reorder when inventory drops to a specified level.
  • Estimate consumer demand and determine the types and amounts of goods to be sold.
  • Assign employees to specific duties.
  • Keep records of purchases, sales, and requisitions.
  • Enforce safety, health, and security rules.
  • Examine merchandise to ensure that it is correctly priced and displayed and that it functions as advertised.
  • Review inventory and sales records to prepare reports for management and budget departments.
Infantryman/Operations Clerk Oct 2001Apr 2003 United States Army Ft. Benning , GA
  • Maintained files containing personnel information in a well organized manner.
  • Prepared letters and general correspondence in Microsoft Word for the Company First Sergeant and the Company Commander. 
  • Coordinated and developed training plans for a company sized element.
  • Coordinated, developed and executed airborne exercises, road marches and Rangers in Action demonstrations.
  • Physical Security Supervisor: Utilize property accountability systems to ensure appropriate security of multiple buildings.
  • Received the Army Commendation Medal for exceptional service.
  • Process and verify travel requests.
  • Arrange and coordinate classes by preparing agendas, notifying participants, and other matters associated with classes. 
  • Developed and maintained personnel management system for a company sized element, resulting in a 50% faster retrieval time. 
Master of Arts : Management and Leadership Dec 2012 Liberty University Lynchburg, VA
Bachelor of Science : Religion/Business May 2012 Liberty University Lynchburg, VA
High School Diploma : General Studies Jun 2001 Sackets Harbor Central Sackets Harbor, NY
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Resume Details

This is a real resume for a Advertising Consultant in Martinsburg, West Virginia with experience working for such companies as The Journal, Elite Marketing & Design, Organized Referral Network. This is one of the hundreds of Advertising Consultant resumes available on our site for free. Use these resumes as templates to get help creating the best Advertising Consultant resume.

Previous Companies:

  • The Journal
  • Elite Marketing & Design
  • Organized Referral Network

Previous Job Positions:

  • Advertising Consultant
  • Owner
  • District Sales Manager
  • President
  • Marketing Director


  • Liberty University
  • Sackets Harbor Central

Level of Education:

  • Master of Arts
  • Bachelor of Science
  • High School Diploma

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